Position Tracking: Language Selection within a Region

Many countries around the globe have populations that speak multiple languages. Over time, borders have moved and many countries have found themselves host to a myriad of tongues. That’s why we’ve added a new feature to the Position Tracking tool to make sure your campaigns are targeting the right sector — language specification.

Now, if you select one of the following countries when you’re setting up a Position Tracking campaign, you will be offered the additional option of regional language specification:

These countries are:
- Canada
- Switzerland
- Belgium
- United Arab Emirates
- Thailand

(Please note: the language specification option has nothing to do with the language displayed in the SEMrush interface. Google searches in the aforementioned countries are performed in different languages. Depending on the chosen language, Google will yield different results).

Also, keep in mind that you won't be able to change your location or device settings after you start your tracking campaign. If you want to track your results in a different language, you’ll need to start a separate campaign.

Let us know if you have any questions or suggestions by sending an email to tracking-tool-feedback@semrush.com.

Thank you for helping us make SEMrush better!

Semrush is a leading online visibility management SaaS platform that enables businesses globally to run search engine optimization, pay-per-click, content, social media and competitive research campaigns and get measurable results from online marketing. Semrush offers insights and solutions for companies to build, manage, and measure campaigns across various marketing channels. Semrush, with over 91,000 paying customers, is headquartered in Boston and has offices in Philadelphia, Trevose, Austin, Dallas, Amsterdam, Barcelona, Belgrade, Berlin, Limassol, Prague, Warsaw, and Yerevan.