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October 13, 2026London, UK

    Last updated: March 12, 2026

    Reveal More Competitor Secrets for Free

    • Which keywords they target
    • Their most important pages
    • Where their traffic comes from
    • Where they get backlinks from
    • How they monetize their site
    Get More Free Data

    tiktok.com Web Traffic Statistics

    Get a snapshot of tiktok.com online performance by viewing its most critical traffic metrics
    Spy on your competitors’ traffic generation strategies
    Identify your competitor’s top products, services, and categories
    Reveal the competition’s best performing digital marketing channels

    tiktok.com Traffic and Visitor Engagement

    Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In February tiktok.com received 1.92B visits with the average session duration 12:13. Compared to January traffic to tiktok.com has decreased by -12.96%.
    Total Visits last 3 months
    Feb1.92B
    Jan2.21B
    Dec2.14B
    Get marketing insights →10x daily insights. Free!

    tiktok.com Website Traffic by Country

    See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Tiktok.com's core audience is located in United States followed by Brazil, and Indonesia.
    Country
    All devices
    Desktop
    Mobile
    United States22.76%437.54M41.09%58.91%
    Brazil9.28%178.39M29.12%70.88%
    Indonesia4.26%81.86M33.17%66.83%
    Mexico3.28%63.06M32.34%67.66%
    Japan3.03%58.31M34.1%65.9%
    See all countries →10x daily insights. Free!

    tiktok.com Website Traffic Journey

    Learn where visitors browse before and after landing on your competitor’s site to uncover new opportunities for attracting their audience.

    On tiktok.com, visitors mainly come from Direct (68.54% of traffic), followed by google.com (20.18%). In most cases, after visiting tiktok.com, users go to google.com and youtube.com.

    tiktok.com AI Traffic

    Instantly get a clear LLM traffic breakdown. See how tiktok.com appears across today’s top AI platforms:
    • 1M visits from ChatGPT
    • 407K from Gemini
    • 330K from beacons.ai
    • …and more!