Top Wellness Websites in Australia

Name: Top websites in Australia (Wellness)
Creator: Semrush
License: https://semrss.jupiterseotool.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Wellness Websites in Australia, Updated February 2026

February 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

nih.gov

4.43M

63.53%2.81M

36.47%1.62M

↑26%

↓20.3%

Search

openai.com

4.29M

68.12%2.92M

31.88%1.37M

↓26.05%

↓41.88%

Direct

health.qld.gov.au

2.33M

46.48%1.08M

53.52%1.25M

↑20.89%

↑4.22%

Direct

bupa.com.au

2.18M

34.07%741.76K

65.93%1.44M

↓4.45%

↑15.45%

Direct

healthline.com

1.92M

19.79%380.31K

80.21%1.54M

↓7.72%

↓39.4%

Search

health.gov.au

1.84M

53.03%975.74K

46.97%864.08K

↑34.43%

↓9.67%

Direct

clevelandclinic.org

1.72M

27.32%468.75K

72.68%1.25M

↓25.96%

↑14.7%

Search

mayoclinic.org

1.52M

26.16%397.85K

73.84%1.12M

↓2.64%

↓28.04%

Search

healthdirect.gov.au

1.48M

34.14%506.58K

65.86%977.26K

↓10.16%

↓4.61%

Search

iherb.com

1.48M

31.21%462.69K

68.79%1.02M

↑11.95%

↑53.62%

Direct

healthengine.com.au

1.32M

20.9%276K

79.1%1.04M

↓26.47%

↑2.29%

Direct

perfectgym.com.au

1.17M

21.76%254.71K

78.24%915.71K

↓4.69%

↓10.78%

Direct

calculator.net

1.15M

48.95%563.14K

51.05%587.31K

↓24.07%

↓7.62%

Search

halaxy.com

1.14M

75.29%856.25K

24.71%281.06K

↑1.54%

↑8.05%

Direct

medibank.com.au

972.6K

46.67%453.87K

53.33%518.73K

↓14.46%

↓0.83%

Direct

menshealth.com

898.13K

7.14%64.15K

92.86%833.98K

↑9.19%

↑22.13%

Direct

health.wa.gov.au

853.33K

54.61%466.04K

45.39%387.29K

↓17.81%

↓2.07%

Direct

nookal.com

769.88K

55.25%425.4K

44.75%344.49K

↑33.85%

↑61.05%

Direct

psychologytoday.com

675.43K

24.42%164.94K

75.58%510.49K

↑96.76%

↓12.8%

Search

clinicallabs.com.au

644.83K

24.27%156.52K

75.73%488.3K

↑12.49%

↓5.55%

Direct

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Key Insights on Top Wellness Websites in Australia on February 2026

As of February 2026, nih.gov leads Wellness in Australia with 4.43M monthly visits. Its audience skews desktop-first (63.53% desktop / 63.53% mobile), and traffic is up month over month 26% and down year over year -20.3%. openai.com holds second with 4.29M visits and a desktop-leaning mix (68.12% desktop / 31.88% mobile), while health.qld.gov.au ranks third with 2.33M visits.

Across the leaders, earpros.com is the most mobile-first (99.66% of visits), whereas localsearch.com.au is the most desktop-reliant (81%). Momentum favors conni.com.au in the latest month (219.88%), while snapfitness.com shows the steepest pullback.

Acquisition patterns also differ: nih.gov is driven primarily by search, nih.gov by direct, and nih.gov by referral; overall, 66 of the top 100 sites are direct-led, 30 are search-led, and 2 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Wellness Websites in Australia