Top Veterinary Websites in New Zealand

Name: Top websites in New Zealand (Veterinary)
Creator: Semrush
License: https://semrss.jupiterseotool.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Veterinary Websites in New Zealand, Updated February 2026

February 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

petstock.co.nz

180.94K

18.42%33.32K

81.58%147.62K

↑12.03%

↑156.88%

Direct

animates.co.nz

168.71K

29.7%50.11K

70.3%118.6K

↓24.08%

↑38.55%

Direct

petdirect.co.nz

97.9K

50.58%49.52K

49.42%48.38K

↓67.35%

↑107.83%

Direct

plumpton.ac.uk

45.61K

0.16%72

99.84%45.54K

↑26,571.35%

↑1,129.23%

Direct

ezyvet.com

32.41K

75.01%24.31K

24.99%8.1K

↓58.42%

↑11.95%

Direct

animalregister.co.nz

31.79K

40.39%12.84K

59.61%18.95K

↓24.73%

↑6.99%

Direct

pawshake.co.nz

27.07K

43.67%11.82K

56.33%15.25K

↑59.37%

↓5.76%

Direct

petmd.com

23.22K

10.69%2.48K

89.31%20.74K

↓50.34%

↑22.34%

Search

tractive.com

22.13K

13.27%2.94K

86.73%19.19K

↑3,237.1%

↑51.21%

Direct

dogsnz.org.nz

21.53K

18.84%4.06K

81.16%17.47K

↓24.08%

↑49.02%

Search

springlandsvet.co.nz

20.7K

0.52%107

99.48%20.59K

↓66.55%

↑72.02%

Direct

vetpost.co.nz

17.63K

65.07%11.47K

34.93%6.16K

↓0.24%

↓7.25%

Direct

rover.com

16.61K

4.2%697

95.8%15.92K

↑15.55%

↑39.81%

Direct

thesprucepets.com

14.37K

11.67%1.68K

88.33%12.7K

↑284.43%

↓5.04%

Search

vetforpet.co.nz

14.06K

-

100%14.06K

0%

↑18.37%

Search

lovemeow.com

13.05K

10.14%1.32K

89.86%11.73K

↑1,156.21%

↑63.61%

Direct

pdinsurance.co.nz

12.69K

43.85%5.57K

56.15%7.13K

↓49.75%

↑151.57%

Direct

spcaeducation.org.nz

11.07K

4.98%551

95.02%10.52K

↑33.91%

↑299.63%

Direct

purina.co.nz

11.04K

28.78%3.18K

71.22%7.87K

↓68.54%

↓20.41%

Paid

fleascience.com

10.9K

0.77%84

99.23%10.81K

0%

↑1,456.71%

Direct

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Key Insights on Top Veterinary Websites in New Zealand on February 2026

As of February 2026, petstock.co.nz leads Veterinary in New Zealand with 180.94K monthly visits. Its audience skews mobile-first (18.42% desktop / 18.42% mobile), and traffic is up month over month 12.03% and up year over year 156.88%. animates.co.nz holds second with 168.71K visits and a mobile-leaning mix (29.7% desktop / 70.3% mobile), while petdirect.co.nz ranks third with 97.9K visits.

Across the leaders, vetforpet.co.nz is the most mobile-first (100% of visits), whereas theonlinedogtrainer.com is the most desktop-reliant (100%). Momentum favors plumpton.ac.uk in the latest month (26,571.35%), while airportpets.co.nz shows the steepest pullback.

Acquisition patterns also differ: petstock.co.nz is driven primarily by search, petstock.co.nz by direct, and petstock.co.nz by referral; overall, 49 of the top 100 sites are direct-led, 45 are search-led, and 4 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Veterinary Websites in New Zealand